Men's Best Sellers

Colourful, modern, cool: these are the most sought-after looks of the season. Discover the best sellers from the SS26 men's collection.

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up to 50% off

ON SELECTED ITEMS

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Light blue patterned shirt in pure linen - ucb_image_FSLight blue patterned shirt in pure linen - ucb_image_BS
Light blue patterned shirt in pure linen
Sale price€79,90
Regular price€99,95
-20%
lowest price in the last 30 days: €79,95 EUR
T-shirt básica de algodão - ucb_image_FT-shirt básica de algodão - ucb_image_B
NEW ARRIVALS
Basic cotton t-shirt Sale price€24,95
Organic cotton t-shirt - ucb_image_FSOrganic cotton t-shirt - ucb_image_BS
Organic cotton t-shirt
Sale price€19,95
Regular price€24,95
-20%
lowest price in the last 30 days: €24,95 EUR
Bermuda shorts with drawstring in pure linen - ucb_image_FSBermuda shorts with drawstring in pure linen - ucb_image_BS
Bermuda shorts with drawstring in pure linen
Sale price€69,90
Regular price€79,95
-13%
lowest price in the last 30 days: €63,95 EUR
Mouse gray regular fit poloPolo regular fit cinza rato - ucb_image_FS
NEW ARRIVALS
Mouse gray regular fit polo Sale price€45,95
Polo bordô regular fit - ucb_image_FSPolo bordô regular fit - ucb_image_BS
Regular fit polo shirt in mouse grey
Sale price€39,95
Regular price€45,95
-13%
lowest price in the last 30 days: €36,75 EUR
Five pocket slim fit jeansJeans slim fit cinco bolsos - ucb_image_B
NEW ARRIVALS
Five pocket slim fit jeans Sale price€79,95
Gray sweater in pure Merino woolCamisola cinzenta em pura lã Merino - ucb_image_B
NEW ARRIVALS
Gray sweater in pure Merino wool Sale price€79,95

Benetton's men's "Best Sellers" collection brings together the most loved pieces of the season, designed for a versatile, contemporary wardrobe that's easy to wear every day: essential lines, lightweight materials and classic tones define a collection that combines comfort and refined casual style.

Among the standouts are the pure cotton V-neck sweater, regular fit polos and button-down or striped pure linen shirts, perfect for creating carefully curated yet relaxed summer looks. Also essential are basic printed t-shirts and minimal jersey models, ideal for leisure time and everyday outfits.

The collection also includes practical outerwear such as lightweight nylon parkas and jackets with paisley lining, along with essential pieces like elasticated cotton boxers and light denim bermudas, perfect for facing the season with comfort and lightness.

Benetton's best-selling men's pieces interpret a modern and authentic style, where material quality, comfortable fit and contemporary details become the protagonists of every look.